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bet365 Review

bet365 Go to bet365 websiteIIn-play (Live) betting.FFixed odds betting (primary focus).
Daily visits
Estimated daily visits to bet365 based on a third-party data source. All bookmaker's domains are calculated cumulatively.
4,589,000
Global rank
Global rank of bet365 according to the daily visits and its change over the past 3 months.
1. =
Target region
Geographical focus of bet365. All bookmaker's domains are considered cumulatively.
International

General Information

Basic Facts

User rating
Average overall rating of bet365 based on the feedback collected from users. A minimum of 10 ratings is required.
3.6  
2156 ratings
Compared to average
Overall rating of bet365 compared to the average bookmaker.
16% above average
see details
User feedback
Number of user ratings, comments and reviews collected for bet365.
2156  266  45
Year established
Year in which bet365 was founded.
1974
Owner
Company owning bet365.
Bet365 Group Ltd.
Licences
Jurisdictions where bet365 has obtained and holds the licence for online sports betting.
Cyprus, Denmark, Estonia, Germany, Gibraltar, Greece, Italy, Malta, Mexico, Northern Territory, Spain, United Kingdom

Website and Applications

Domains
Domains used by bet365 to provide sports betting services.
bet365.*
Domain [.*]
Domains used by bet365 to offer sports betting services.
Traffic [%]
Traffic distribution for the domains of bet365.
.com 73.7%
.it 8.4%
.es 4.1%
.mx 3.9%
.gr 3.9%
.com.au 2.1%
.de 1.4%
.ee 1.0%
.com.cy 0.9%
.dk 0.8%
Apps
Sports betting apps of bet365 available.
Languages
Languages supported on bet365 website.
Bulgarian, Chinese, Czech, Danish, Dutch, English, Estonian, German, Greek, Hungarian, Italian, Japanese, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Spanish, Swedish

Geographical Focus

Country
Countries that significantly contribute to the traffic of bet365.
Share
Percentage of the traffic sent to bet365 by the country. All contributing domains are calculated cumulatively.
Traffic
Estimated daily visits coming to bet365 from the country. All contributing domains are calculated cumulatively.
Rank
Rank of bet365 in the country based on traffic. In case of multiple domains, the rank of the best one is used.
BrazilBrazil 49.5% 2,270,000 1.
ItalyItaly 8.4% 384,000 1.
United KingdomUnited Kingdom 8.2% 378,000 2.
GreeceGreece 3.9% 177,000 2.
SpainSpain 3.8% 173,000 1.

Banking and Betting

Currencies
Currencies supported on bet365 website.
Argentinian Peso, Bulgarian Lev, Brazilian Real, Canadian Dollar, Swiss Franc, Czech Koruna, Danish Krone, Euro, British Pound, Hungarian Forint, Indian Rupee, Icelandic Krona, Japanese Yen, Mexican Peso, Malaysian Ringgit , Norwegian Krone, New Zealand Dollar, Polish Zloty, Chinese Renminbi, Romanian Leu, Swedish Krona, Thai Baht, Taiwan Dollar, American Dollar
Payment options
Payment options accepted on bet365 website.
Apple Pay, Bank Transfer, Cheque, Maestro, MasterCard, Neteller, PayPal, paysafecard, Skrill, Visa, Visa Electron
Odds formats
Formats used by bet365 to display the odds on betting events.
EU, UK, US
Sports
Sports offered for betting on bet365 website.
American football, Aussie rules, Badminton, Baseball, Basketball, Bowls, Boxing, Cricket, Cycling, Darts, Floorball, Futsal, Gaelic sports, Golf, Greyhound racing, Handball, Horse racing, Ice hockey, Martial arts, Motorsports, Politics, Pool, Rugby, Snooker, Soccer, Squash, Table tennis, Tennis, Trotting, Volleyball, Water polo, Winter sports

Analysis and Evaluation

Strengths and Weaknesses

based on feedback collected from users

Strongest sides of bet365 based on feedback collected from users.
Significant strengths
sports coverage  
markets coverage  
promotions  
Significant Weaknesses
Weakest sides of bet365 based on feedback collected from users.

N/A
Other strong sides of bet365 based on feedback collected from users.
Moderate strengths
website functionality  
odds quality  
customer service  
Moderate Weaknesses
Other weak sides of bet365 based on feedback collected from users.

  betting limits

Overall quality

based on feedback collected from users

16% above average
11th out of 100
 3.6
2156 ratings
Overall Quality Ratings
Distribution of the ratings regarding the overall quality of bet365, compared to the average bookmaker.
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5
4
3
2
1
47%
12%
19%
2%
20%
bet365   Average

Website look

based on feedback collected from users

8% above average
 3.9
61 ratings
Website Look Ratings
Distribution of the ratings regarding the visual appeal of bet365 website, compared to the average bookmaker.
Loading...
5
4
3
2
1
36%
34%
18%
5%
7%
bet365   Average

Website usability

based on feedback collected from users

6% below average
 3.4
59 ratings
Website Usability Ratings
Distribution of the ratings regarding the navigation and content organization of bet365 website, compared to the average bookmaker.
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5
4
3
2
1
29%
22%
19%
22%
8%
bet365   Average

Website functionality

based on feedback collected from users

13% above average
 4.3
55 ratings
Website functionality Ratings
Distribution of the ratings regarding the loading time, betting software quality and general performance of bet365 website, compared to the average bookmaker.
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5
4
3
2
1
62%
18%
9%
7%
4%
bet365   Average

Sports coverage

based on feedback collected from users

31% above average
 4.7
55 ratings
Sports Coverage Ratings
Distribution of the ratings regarding the variety of sports, leagues and events offered by bet365, compared to the average bookmaker.
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5
4
3
2
1
76%
18%
2%
4%
0%
bet365   Average

Markets coverage

based on feedback collected from users

36% above average
 4.5
52 ratings
Markets Coverage Ratings
Distribution of the ratings regarding the variety of betting markets offered by bet365 on one event, compared to the average bookmaker.
Loading...
5
4
3
2
1
63%
25%
8%
4%
0%
bet365   Average

Odds quality

based on feedback collected from users

17% above average
 4.1
53 ratings
Odds quality Ratings
Distribution of the ratings regarding the quality of betting odds offered by bet365, compared to the average bookmaker.
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5
4
3
2
1
40%
40%
17%
0%
4%
bet365   Average

Betting limits

based on feedback collected from users

11% below average
 3.1
64 ratings
Betting Limits Ratings
Distribution of the ratings regarding the maximum betting limits of bet365, compared to the average bookmaker.
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5
4
3
2
1
34%
16%
11%
5%
34%
bet365   Average

Live betting

based on feedback collected from users

24% above average
 4.7
48 ratings
Live Betting Ratings
Distribution of the ratings regarding the live (in-play, in-running) betting service of bet365, compared to the average bookmaker.
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5
4
3
2
1
73%
21%
6%
0%
0%
bet365   Average

Live streaming

based on feedback collected from users

13% above average
 4.5
36 ratings
Live Streaming Ratings
Distribution of the ratings regarding the live streaming service of bet365, compared to the average bookmaker.
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5
4
3
2
1
69%
17%
8%
6%
0%
bet365   Average

Customer Service

based on feedback collected from users

12% above average
 3.7
50 ratings
Customer Service Ratings
Distribution of the ratings regarding the customer service quality of bet365, compared to the average bookmaker.
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5
4
3
2
1
36%
28%
16%
10%
10%
bet365   Average

Bonuses and promotions

based on feedback collected from users

50% above average
 4.2
53 ratings
Bonuses and Promotions Ratings
Distribution of the ratings regarding the bonuses and promotions offered by bet365, compared to the average bookmaker.
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5
4
3
2
1
58%
21%
11%
0%
9%
bet365   Average

Safety and fairness

based on feedback collected from users

9% above average
 3.5
56 ratings
Safety and Fairness Ratings
Distribution of the ratings regarding the safety, fairness and overall credibility of bet365, compared to the average bookmaker.
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5
4
3
2
1
39%
16%
13%
20%
13%
bet365   Average

User Feedback

bet365 User Ratings

2156 ratings

 in240306 5  
 N/A 4  
 gb240101 5  
 N/A 5  
 vn231016 5  
 vn231011 3  
 vn231005 5  
 vn231007 1  
 vn231008 5  
 vn231004 5  

bet365 User Comments

266 comments

 gb240101 5  
Despite having wins of £ 23. 400 and £11. 600 and many other wins in a 12 month period they have never refused a bet not like some I could mention. Best by a mile.
 N/A 2  
Worst customer service. Bad odds and limits, you can lose your money even winning.
 N/A 3  
It provides handy statistics and analyses for beginners, which helped me during the betting process.
 de201202 5  
Great UK bookmaker.
 William Wallace 1  
The offer was £45 and I accepted it, then it went to waiting stage. (You see typical rotating pointer on the screen. ) Then I only got around 4 pounds. When I clicked Accept button it was £45. What they do is, they put the accept request into waiting mode, in those few seconds, if the scores change in the match, they give you much less amount. BOOKIES ARE ALLOWED NOT TO MAKE YOU ANY PAYMENTS. THIS IS THE LAW. BECAUSE IT IS CLASSED AS GAMBLING... HOWEVER, this can change if more and more people make complaints to Gambling Commission. Sports Betting is NOT gambling, it is exactly the same as the exchange market. You follow the products, company etc, believe that they will be successful and make investment. Sports betting no difference. You follow the team, horse etc, you check the club, check the conditions, and you believe that they will win and invest your money... We must raise this if we want the bookies to operate fairly. If you win a million online. They can destroy your bet, and even your account. You will have nothing but gutted feelings. And these bastards are allowed to do that. RAISE your VOICE. SPORTS BETTING IS NO GAMBLING...
 Nikolay 1  
They limit successful players. Do not waste your time.
 ca200201 1  
Worst bookie.... Won 740 dollars, closed my account without any excuses.
 Dirk 1  
Awful, they do not pay.
 Dirk 1  
Everything will work more or less while merging. I have won, ordered a withdrawal, there is thousands requests for verification (which was passed 100 times). I sent everything they wanted, but in the end, bet365 has not been paying for several months. Do not bet more than 10 bucks here, otherwise you will never see them.
 Jack 1  
After several bets won, they made 8 bets disappear. They are pure thieves!! Pay attention! In case of disputes, they ask you about the details of your account (address, telephone... Etc). One error and it's over! Blocked account!

bet365 User Reviews

45 reviews

 Henry-VIII  
 kouk-lo  
 mr-prasad 4  
Website look
Evaluates the visual appeal of the bookmaker's website.
4  
It's ranked as NO 1 as they boldly say on the homepage and it's not hard to see why, with the good odds they offer. It has multi language links on homepage, which is a good piece of web design and good footballing graphics.
Website usability
Evaluates the navigation and content organization of the bookmaker's website.
2  
It's a bit of an annoyance that you need to load a flash player to view the site, as this has a habit of slowing down my machine and I have to uninstall it again when I've finished for that reason. Once done, the site still forgot to include a search box and you have to scroll through events menu manually. Well it always pays to be honest and give the site constructive criticism instead of pointless flattery.
Website functionality
Evaluates the loading time, betting software quality and general performance of the bookmaker's website.
2  
Loading time let down by need to install and uninstall afterwards flash player, but I do it for the good pre-race day odds and good potential cricket trades, often at slightly better prices even than exchanges some of the time.
Sports coverage
Evaluates the variety of sports, leagues and events offered by the bookmaker.
4  
Nearly as good as betfair and other exchanges but not quite.
Markets coverage
Evaluates the variety of betting markets offered by the bookmaker on one event.
5  
Very impressive selection of alternative markets.
Live betting
Evaluates the quality of bookmaker's live (in-play, in-running) betting service.
5  
The Live Betting? Yes, it enjoys excellent quality and coverage.
Odds quality
Evaluates the quality of bookmaker's betting odds.
5  
Sometimes better than at exchanges and better than exchanges when markets are illiquid when trading horse races the night before the race.
Betting limits
Evaluates the bookmaker's maximum bet limits.
4  
Customer service
Evaluates the quality of bookmaker's customer service.
4  
You can get them on chat with a response time of under a minute usually. However if the world cup comes up or some huge world sporting event, you could be waiting half an hour, so best to avoid betting at such peak times, to avoid not being able to sort your problem out if things go wrong.
Bonuses and promos
Evaluates the bookmaker's offer of bonuses and promotions.
5  
They offer all new bettors a 200 euro welcome bonus.
Safety and fairness
Evaluates the bookmaker's safety, fairness and overall credibility.
2  
I feel safe with them now I've completed their over extensive account verification procedures. But had I known before I wouldn't have bothered with them and had I known in advance they were going to be like this, I would not feel safe about using them. Once you've gone through all this rigmarole, they pay out winnings without delay.
 follsie  
 Marius9.ym 4  
Website look
Evaluates the visual appeal of the bookmaker's website.
4  
I like the bet365 design because it has pleasant colors that won't cause eye strain or fatigue if you stay many hours in front of the pc.
Website usability
Evaluates the navigation and content organization of the bookmaker's website.
4  
The content is well organized and the overall website navigation is good except for one thing: a search button is a must! It's not a pleasure to search for a specific event.
Website functionality
Evaluates the loading time, betting software quality and general performance of the bookmaker's website.
4  
I use it daily and I can say for sure that the Bet365 is one of the most functional betting site. No errors, broken links, delays in loading etc.
Sports coverage
Evaluates the variety of sports, leagues and events offered by the bookmaker.
4  
They are ok, but I wish they had more volleyball events.
Markets coverage
Evaluates the variety of betting markets offered by the bookmaker on one event.
5  
Generally, Bet365 has the highest number of betting markets per event.
Live betting
Evaluates the quality of bookmaker's live (in-play, in-running) betting service.
4  
90% of my betting is done live. Bet365 is really good, has an excellent live betting offer and many live video streams, but one thing that I don't like is that it takes too long to place a bet.
Live streaming
Evaluates the quality of bookmaker's live streaming service.
5  
Best live video streaming by far. I don't know any other online bookmaker with so many streams. It would be nice if they considered adding a full-screen option.
Odds quality
Evaluates the quality of bookmaker's betting odds.
3  
They can do better. Unfortunately, if you're looking for top odds - Bet365 is not the best option.
Betting limits
Evaluates the bookmaker's maximum bet limits.
5  
I must say that I'm very happy from this point of view. I've never had any problems placing bets with Bet365. I can bet up to 700-800 EUR/bet with absolutely no problem.
Customer service
Evaluates the quality of bookmaker's customer service.
2  
The Bet365 customer support can be very useful in some cases, but the bad thing is that the operators are not well trained and they just copy-paste rules from terms & conditions.
Bonuses and promos
Evaluates the bookmaker's offer of bonuses and promotions.
4  
Their bonuses are really good especially thanks to the easy wagering requirements. Also, Bet365 is the only one offering loyalty bonuses in sports.
Safety and fairness
Evaluates the bookmaker's safety, fairness and overall credibility.
5  
Bet365 is the safest online bookmaker - I never had any problems and never heard anybody complaining about it.
 mikey 4  
Website look
Evaluates the visual appeal of the bookmaker's website.
5  
I love the website, it's easy to use and after using it a few times it's easy to know where every bet is. The app is also excellent and easy to use.
Website usability
Evaluates the navigation and content organization of the bookmaker's website.
5  
Very easy to use and each sport is very easy to find. Very well organized.
Website functionality
Evaluates the loading time, betting software quality and general performance of the bookmaker's website.
5  
The website is the best out there and the speed of loading etc is second to none. This is a big help when trying to catch a price.
Sports coverage
Evaluates the variety of sports, leagues and events offered by the bookmaker.
5  
The best variation of sports and leagues out there. The fact that there are so many markets means that if you look hard enough there is often value to be found.
Markets coverage
Evaluates the variety of betting markets offered by the bookmaker on one event.
5  
The best bookmakers out there apart from maybe Skybet for offering a range of markets on one event.
Live betting
Evaluates the quality of bookmaker's live (in-play, in-running) betting service.
4  
The fact that the site is so easy to use and that it loads easily makes live betting tempting and easy to use. This is my bookmaker of choice for watching horse racing as I find it buffers less than others and requires less 4g signal to offer a picture.
Live streaming
Evaluates the quality of bookmaker's live streaming service.
5  
Often use live streaming with 365 as they have many games on. The quality is usually very good. Big fan of the horse racing coverage.
Odds quality
Evaluates the quality of bookmaker's betting odds.
4  
The odds compared to other bookmakers are usually very fair. They also offer 1/4 odds often on horse racing when others go 1/5th.
Betting limits
Evaluates the bookmaker's maximum bet limits.
5  
Never had a problem with getting on with 365.
Customer service
Evaluates the quality of bookmaker's customer service.
4  
Always been helpful in my experience and live chat gets through fairly quickly.
Bonuses and promos
Evaluates the bookmaker's offer of bonuses and promotions.
1  
Not many offers on this site. I have excluded myself from casino products and since I did that I have not recieved any offers. They have cancelled the occasional £5 free bets and don't give me the in-play free bet offer anymore.
Safety and fairness
Evaluates the bookmaker's safety, fairness and overall credibility.
3  
Never had a problem with safety or fairness although they will not give any justice refunds etc like some other sites. They stick to the rules 100%.
 rick  
 mannie 3  
Website look
Evaluates the visual appeal of the bookmaker's website.
3  
Yes it is well designed website, has live chat, lots of selection and everything going for it. Dynamic colours and easy bet placing which stop you missing last minute bets, the only thing missing was a search tool and you have to find bets manually, this they should add, then my rating goes up to 5. Good selection of languages.
Website usability
Evaluates the navigation and content organization of the bookmaker's website.
2  
Too keen on limiting winners making it difficult to get sizeable bets on, a problem of bet 365 own making.
Website functionality
Evaluates the loading time, betting software quality and general performance of the bookmaker's website.
5  
Now I recently bought a fast laptop, it is very faster, it seemed slower before, but that was just my machine.
Sports coverage
Evaluates the variety of sports, leagues and events offered by the bookmaker.
5  
This bookie can stream a figure exceeding 50000 events to your PC annually!
Markets coverage
Evaluates the variety of betting markets offered by the bookmaker on one event.
5  
Being one of the world's largest online bookies on the web today they offer a huge variety of different things you can bet on in the same event.
Live betting
Evaluates the quality of bookmaker's live (in-play, in-running) betting service.
5  
Their Live betting Portal offers tremendous coverage of a wide selection of their events!
Live streaming
Evaluates the quality of bookmaker's live streaming service.
5  
It covers around 30 events at any one time in live streaming!
Odds quality
Evaluates the quality of bookmaker's betting odds.
3  
90. 4 margins, fair but still a near 10% margin to them, some only have 5% or less.
Betting limits
Evaluates the bookmaker's maximum bet limits.
1  
Ridiculous, they limit any winners to euro cents.
Customer service
Evaluates the quality of bookmaker's customer service.
3  
Also live chat available. Don't waste your time trying to re-negotiate limits though as they flatly refuse to do anything.
Bonuses and promos
Evaluates the bookmaker's offer of bonuses and promotions.
4  
It would have been a 5, but they offer UK residents 200 GBP, other countries they only give 100 euros, a little discriminatory, but still worthwhile.
Safety and fairness
Evaluates the bookmaker's safety, fairness and overall credibility.
3  
The account opening letter may cause delay and frustration at first after that it's safe enough.
 spadoni 3  
Website look
Evaluates the visual appeal of the bookmaker's website.
4  
It looks very professionally designed with its multi-language version of site links on the front page.
Website usability
Evaluates the navigation and content organization of the bookmaker's website.
3  
It would frequently be necessary to contact staff by chat for issues finding bets, they were often obscurely placed. Easier to navigate once you got used to it.
Website functionality
Evaluates the loading time, betting software quality and general performance of the bookmaker's website.
3  
A bit slow loading some of the time, good at other times, it depends on luck of the draw with your broadband speed that day. Links connect to pages fast enough, but where's the search box?
Sports coverage
Evaluates the variety of sports, leagues and events offered by the bookmaker.
4  
Sports coverage is good, most sports are covered, most leagues, divisions, etc. Covered and most major events are covered and lots of horse racing covered as well.
Markets coverage
Evaluates the variety of betting markets offered by the bookmaker on one event.
4  
Plenty of alternative bets, not all of them offer such good value though.
Odds quality
Evaluates the quality of bookmaker's betting odds.
5  
Especially if arbing. On this site I regularly see arbs offering a guaranteed 7% profit win or lose. Such a damn pity they limit arbers so quickly.
Betting limits
Evaluates the bookmaker's maximum bet limits.
1  
This bookie limits arbers in 24 hours, especially if you get to lock in an immediate 7 % profit.
Customer service
Evaluates the quality of bookmaker's customer service.
1  
They are fine when you have questions about where to find a horse in a race or something, but as soon as you want them not to send a verification letter, renegotiate their silly limits or have a problem with non arrival of letter, they become very unhelpful and incompetent.
Bonuses and promos
Evaluates the bookmaker's offer of bonuses and promotions.
5  
Excellent bonus, without which there'd be no temptation to try them out as a bookie.
Safety and fairness
Evaluates the bookmaker's safety, fairness and overall credibility.
3  
Betting on your favourite team is safe as long as you don't care too much if it loses and is a negligible amount staked.
 coolfox 2  

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